Brand Creative Marketing Manager

Key Responsibility:

• Research market trends, user behavior, and competitors to develop effective marketing strategies.
• Lead and execute various creative brand promotion activities, including online and offline events
• Responsible for brand positioning and communication to enhance brand awareness and reputation.
• Develop and manage brand promotional materials, such as advertisements, posters, videos, and social media content.
• Develop content marketing plans and create high-quality, engaging content to attract target users.
• Oversee content publishing and interaction on social media, blogs, and other platforms.
• Build and maintain relationships with media, key opinion leaders (KOLs), and partners.
• Monitor and analyze the effectiveness of marketing campaigns, providing data-driven feedback and optimization suggestions.
• Regularly report on the progress and results of marketing activities to management.

Job Requirements:

• Bachelor’s degree or above in Marketing, Advertising, Communications, or a related field.
• At least 5 years of experience in marketing or related fields, with experience in the cryptocurrency or fintech industry preferred.
• Proven track record in brand promotion and campaign planning.
• Excellent verbal and written English communication skills, capable of fluent business communication.
• Creative thinking and problem-solving abilities, able to develop and execute innovative marketing plans.
• Proficient in various marketing tools and platforms, with strong data analysis and reporting skills.
• Strong project management and teamwork skills, able to work in a fast-paced environment.
• Deep understanding and strong interest in the cryptocurrency market.