Social Media Campaign Manager (HK/TW/MY)

Location: HK/TW/MY

We are looking for a skilled and dynamic Social Media Campaign Manager to join our team. As the Social Media Campaign Manager, you will be responsible for planning, executing, and optimizing highly effective social media campaigns to drive brand awareness, engagement, and conversions. The ideal candidate has a deep understanding of social media platforms, excellent project management skills, and a proven track record of running successful campaigns.

Responsibilities:

1. Develop and implement comprehensive social media campaign strategies aligned with marketing goals and target audience.
2. Plan, create, and execute engaging and results-driven social media campaigns across various platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube.
3. Conduct thorough research and analysis to identify target audience segments, key trends, and relevant influencers to optimize campaign targeting and messaging.
4. Collaborate with the creative team to develop compelling and visually appealing campaign content, including images, videos, and copywriting.
5. Utilize social media management tools to schedule and publish content, monitor campaign performance, and generate insights and reports.
6. Monitor campaign metrics, track KPIs, and analyze data to make data-driven decisions and continuously optimize campaign performance.
7. Stay up to date with social media trends, emerging technologies, and best practices to implement innovative strategies and tactics.
8. Engage with the audience, respond to comments and messages in a timely and professional manner, and foster brand loyalty and positive sentiment.
9. Collaborate with cross-functional teams, including marketing, design, and product, to ensure seamless integration and consistency across campaigns and touchpoints.
10. Stay informed about industry regulations, compliance guidelines, and ethical practices to ensure campaigns adhere to legal and ethical standards.

Requirements:

1. Bachelor's degree in Marketing, Communications, or a related field.
2. Proven track record of at least [5] years in social media marketing, specifically managing and executing successful campaigns.
3. Strong understanding of social media platforms, algorithms, and best practices for campaign optimization.
4. Proficiency in social media management tools, analytics platforms, and advertising platforms such as Facebook Ads Manager, Twitter Ads, or LinkedIn Campaign Manager.
5. Excellent project management skills with the ability to handle multiple campaigns simultaneously and meet deadlines.
6. Data-driven mindset with the ability to analyze campaign performance metrics, identify trends, and make data-backed recommendations.
7. Creative thinking and a keen eye for design and copywriting to create compelling campaign content.
8. Strong communication skills, both written and verbal, to effectively convey campaign objectives, strategies, and results to stakeholders.
9. Ability to adapt quickly to changing trends and technologies in the social media landscape.
10. Proactive, self-motivated, and detail-oriented with a passion for driving results and achieving campaign objectives.

If you are a highly motivated and experienced Social Media Campaign Manager with a track record of running successful campaigns, we invite you to submit your application. Join our team and play a crucial role in developing and executing impactful social media campaigns that drive brand awareness, engagement, and conversions for our organization.