Senior/Digital Marketing Manager

Gogochart is a highly reputable digital marketing provider, endorsed by HKSTP, HK Cyberport, and 4As. As the leading mobile and app marketing expert in Hong Kong, we have served over 2,000 clients and apps worldwide. Our ambition goes beyond being number one in Hong Kong—we aim to strengthen our team and expand our reach to become a global leader.

If you have a background and experience in digital marketing, are looking for a platform to showcase your capabilities, and are eager to grow, Gogochart is the perfect choice for you.

What's On Offer:

• Annual salary reviews
• Year-end performance bonus
• 5-day workweek with bank holidays
• Special leave options (e.g., Birthday Leave, Anniversary Leave, Volunteer Leave)
• Full coverage medical insurance
• Team building activities
• A friendly work environment with a respectful atmosphere
   

Job Description:
We are looking for a passionate and experienced Digital Marketing Director / Manager to lead our marketing team and drive strategic initiatives. This role is ideal for a forward-thinking leader with a proven track record in managing comprehensive digital campaigns, leveraging programmatic advertising, and utilizing advanced marketing tools.

Key Responsibilities:

• Develop and execute a comprehensive digital marketing strategy aligned with business objectives.
• Oversee programmatic advertising campaigns, ensuring maximum ROI and efficiency.
• Manage website development projects, including UI/UX design collaboration and performance optimization.
• Lead and mentor a team of marketing professionals, fostering creativity and innovation.
• Monitor market trends, competitor activities, and emerging technologies to ensure a competitive edge.
• Analyze campaign performance using tools like Google Analytics, creating reports to inform decision-making.
• Build and maintain strong relationships with clients, understanding their needs and delivering tailored solutions.
   

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field; a Master’s degree is a plus.
• Minimum 6 years of experience in digital marketing, with at least 2 years in a leadership role.
• Proficiency in programmatic advertising platforms, Google Ads, and Meta Business Suite.
• Experience with website development, SEO/SEM, and analytics tools.
• Strong leadership, communication, and project management skills.
• Ability to thrive in a fast-paced, dynamic work environment.
• Familiarity with marketing trends and technology in the Hong Kong and APAC region.