Senior Insights Manager (Individual Contributor) (Non-manufacturing based FMCG)

Highlights:

• 10+ years market research experience in FCMG/ related Agency Firm
• Excellent in research design, survey methodologies, statistical analysis
• Solid understanding of market share, customer segmentation & lifecycle management
• Proficiency to transform data into insights and actions
• Adapt to fast-paced working environment, be mature and can work independently

Job Summary:

We are seeking a highly skilled and independent Senior Insights Manager to join our Friso Marketing & Sales team. (Less Experience will be considered as Insights Manager) You will be an individual contributor, work in fast-paced working environment and responsible for managing and conducting data analysis, insights & studies for B2C and B2B business & leading new growth area development of the Friso Brand.

Job Description:

Work Location:Grand Century Place, Mong Kok East, Hong Kong

What You'll Be Doing:

• Collaborate with cross-functional teams to identify research needs, align objectives in line with strategic business goals.
• Independently plan, design and execute annual market research studies.
• Translate research findings into actionable recommendations for business strategies development and decision-making.
• Develop and implement data collection strategies to ensure accurate and timely data collection.
• Conduct in-depth statistical analysis to uncover actionable insights and trends.
• Collaborate with commercial teams to identify opportunities for category expansion, customer growth, upselling, and cross-selling.
• Design and deliver regular reports, dashboards, and data visualizations that effectively communicate customer insights to stakeholders.
• Stay informed about industry trends, emerging technologies, and best practices in customer data analytics, and make recommendations for continuous improvement.
• Lead new growth area research and development, working closely with local & regional stakeholders

What We Are Looking For

• Bachelor's degree in Business, Statistics, Data Science, or a related field.
• Excellent command of both written and spoken English
• Proven experience (minimum 10 years) in managing FMCG market research trackers, FMCG Market Share data analysis and/or customer research independently (Less Experience will be considered as Insights Manager)
• Solid understanding of research design, survey methodologies, statistical analysis techniques with best practices
• Adapt to fast-paced working environment, be mature and can work proactively
• Self-motivated, excellent analytical and critical thinking skills
• Excellent communication and presentation skills, with the ability to translate complex data findings into actionable insights, and present to key stakeholders.
• Ability to work independently, manage projects simultaneously, and meet deadlines
• Detail-oriented with a focus on accuracy and quality of research outputs
• Solid understanding of market share data, customer segmentation techniques and customer lifecycle management.
• Ability to collaborate effectively with cross-functional teams and manage multiple projects simultaneously.

What's In It For You

At FrieslandCampina, we offer competitive financial compensation, including various compensation plans, solid benefits package and flexi work arrangement.

• Double Pay
• Discretionary Performance Bonus
• 5-Day Work Week
• Flexi Work From Home
• Early Off Friday
• Personal Leave
• Birthday Leave
• Enhanced Maternity Leave
• Enhanced Paternity Leave
• Staff Benefits
• Employer Voluntary Contribution
  
   

About FrieslandCampina (Hong Kong) Limited

It is a multi-national dairy company headquartered in the Netherlands, with a strong presence in the Asia Pacific that includes Hong Kong. Today, FrieslandCampina is one of the world’s largest dairy companies. Every day, Royal FrieslandCampina provide millions of consumers all over the world with valuable nutrition from milk.

In Hong Kong, our key consumer products are Infant Milk and Ready to Drink Milk under the brand names of Friso and Dutch Lady. In the Food Service, we are well known for market leader Black & White Evaporated Milk preferred by Tea Masters and long heritage Longevitysweetened condensed milk. We are expanding our business in the China market, Macau as well as Taiwan from our base in Hong Kong.

Our company has an inclusive culture that reflects our heritage. That means people here are open, friendly, straight-forward and pragmatic. Our team players are always seeking collaborations built on trust and respect, and that spirit fuels the power of ‘We’. Our culture is about embracing the power of differences in order to grow together.

To learn more job opportunity in FrieslandCampina, please log in https://www.careers.frieslandcampina.com/