Marketing Officer / Assistant Marketing Officer - B2B

Responsibilities

• Collaborate with internal cross-functional teams to produce high-quality content, including copywriting for digital ads, product catalogues and marketing collaterals in both Chinese and English that engages B2B audiences
• Oversee daily operations of platforms such as WeChat and LinkedIn, including content creation, maintaining an editorial calendar and analyzing performance to enhance ROI
• Collaborate with managers and overseas business develpment teams to develop and implement international marketing strategies
• Assist in the execution of marketing campaigns (e.g., promotion mechanics, special offers and associated communication materials) and events such as workshops, seminars and expos etc.
• Prepare press releases and media pitching materials
• Assist in other ad-hoc duties as assigned
   

Requirements

• Degree holder or above in Marketing, Communications, Public Relations or related disciplines
• Minimum 2 years' of experience in social media & web management, content marketing or related roles, experience in B2B marketing is a plus
• Experience in digital marketing agencies is highly preferred
• Knowledge of the securities, finance, FinTech or technology industries is an advantage
• Proficiency in digital marketing tools, including social media and eDM
• Strong analytical skills with the ability to leverage data to inform content strategies
• A passion for marketing, with a detail-oriented, innovative mindset and the ability to manage multiple tasks
• Excellent command of both written and spoken English and Cantonese
• Candidates with less experience will be considered as Assistant Marketing Officer

We offer competitive salary and package for the right candidate. Interested parties are requested to send their resume with current and expected monthly salary by clicking "Apply Now".

All information collected will be treated with strict confidence and only be used for recruitment purposes. Candidates not being invited for interview within 8 weeks after submission date may assume their application unsuccessful and their information will be destroyed within 12 months.