Influencer Marketing Officer (APAC)

As an influencer marketing specialist passionate about online content, you'll be eager to work with and build relationships across a large network of influencers from various channels. Your goal will be to promote Odoo's brand and products in creative and influential ways.

Your tasks include but are not limited to:

• Develop and execute comprehensive influencer marketing strategies aligned with our brand's goals and objectives, targeting the markets of Hong Kong, Taiwan, Singapore, and Malaysia
• Identify, engage, and build relationships with key influencers across diverse sectors—from business to lifestyle—to amplify our brand message on various channels such as YouTube, TikTok, Instagram, etc.
• Establish and nurture partnerships with influencers, negotiating terms and ensuring collaborations yield maximum value
• Develop extensive knowledge of specific Odoo apps to present product demos to content creators to build strong messages for successful collaborations
• Monitor influencer campaigns, analyzing their performance and providing actionable insights to optimize future collaborations
• Provide regular updates to the marketing team on campaign influence on brand awareness and lead generation
• Collaborate with designers to develop additional content for influencers to use in their video content, ensuring it resonates with target audiences and effectively showcases our products
• Conduct comprehensive research to identify emerging trends and opportunities in the influencer marketing landscape
• Coordinate with local and global teams to ensure seamless execution of influencer campaigns and alignment across all marketing efforts

MUST HAVE

• Bachelor degree or higher in relevant field
• Excellent oral and written communication skills in English, Cantonese, and Mandarin
• Minimum 2 years of experience in influencer marketing with a proven track record of successfully managing influencer partnerships and campaigns 
• Experience in crafting compelling content that drives engagement
• Social media savvy with a deep understanding of influencer marketing strategies and techniques
• Strong interpersonal and communication skills
• Analytical mindset with the ability to interpret data
• Excellent relationship-building skills

NICE TO HAVE

• Experience in the SaaS industry
• Immediate availability

VALUES

• You are able to work in a fast-paced start-up environment with a hands-on attitude
• You are open-minded and can react to change with agility
• You are a quick and autonomous learner
• You have an entrepreneur mindset and are not afraid to take appropriate initiatives
• Willing to contribute to great company culture