Assistant Marketing Manager

Responsibilities:

• Responsible for event marketing, promotions for all properties in the portfolio
• Develop and execute suitable strategies to work with leasing team to build up/establish brand image
• Work with agreed budgets and evaluate its effectiveness
• Provide analysis and market updates with respect to marketing trend in the industry
• Lead and drive initiatives to plan, implement and manage execution of marketing programs and public relations activities to work with AM team criteria for shopping malls and group’s property projects.
• Maintain positive relationships with agencies, media partners, and influencers.  Reach out potential partners of various industries for strategic collaborations
• Develop and coordinate regional ATL & BTL marketing strategies, campaigns and promotional activities from concept development, logistics arrangement to post-campaign evaluation.
• Planning, review, and actualization of the marketing budget as well as forecasting of future marketing activities.
• Manage social media platforms
• Analyze online traffic and measure the effectiveness of marketing campaigns on all digital channels and provide insights for future planning.
• Conduct research and analysis on market trends, competitors’ situation and consumer behavior.
• Work with internal parties to ensure campaigns achieve group’s business goals.

Requirements:

• Degree holder in PR / Marketing / Communication / Business Management or any related discipline
• Minimum 8 years’ relevant experience preferably in Real Estate working for landlord or developers
• Good knowledge of digital marketing, social media platforms and emerging market trends
• Experience in marketing & promotion of shopping mall is preferred
• Independent, detailed-minded, positive and energetic with excellent analytical, communication and presentation skills
• Strong team player with positive attitude and continuous learning mindset
• Strong in both written and spoken English and Chinese
• Proficiency in MS Office including Powerpoint.  Familiar with AI graphic design tool is an advantage

We offer an attractive compensation package, bank holidays, medical benefits, and paid examination leave to the right candidate.

Interested candidates please send your detailed resume with your present and expected salary by clicking “Apply”button for submission.

Employment application data held by the Group will be treated in strict confidence and used only for recruitment purposes. Applicants who are not contacted within 2 months may consider their applications unsuccessful. The Group will retain their applications for a maximum period of one year and may refer suitable applicants to other vacancies within the Group.