Senior Marketing Executive, Performance Marketing

Responsibilities:

• Campaign Management: Operate and optimize various performance marketing campaigns to boost online acquisitions.
• Reporting & Evaluation: Conduct regular reports to assess and enhance campaign performance.
• Creative & Research: Develop creative solutions and perform competitor research to improve both paid and organic campaign results.
• Ad Tracking & Uploading: Track and upload ads regularly without media agency support.
• UI/UX Collaboration: Collaborate with designers on app UI/UX for engagement activities.
• Data Monitoring: Monitor customer data and usage patterns to identify new revenue opportunities.

Requirement

• Bachelor's Degree Holder with at least 2 years+ experience in performance marketing
• Hands on experience with Google Analytic/Youtube/GDN/Social Media/ Programmatic
• Result-oriented with good analytical skills and strong sense of responsibility
• Strong numerical skills and detail-oriented with strong organizational, prioritization and multitasking skills
• Excellent command of written and spoken Chinese (Cantonese) / English