Manager / Assistant Manager, Marketing

Responsibilities:

• Formulate the marketing strategy to achieve desirable brand building, positioning strategies & business objectives
• Enhance brand awareness with new product launches to achieve brand and business targets
• Implement the brand building campaigns and promotions, develop strategy for customer retention program, buying behaviors and reward activities
• Develop and write a wide range of high quality marketing copy and creative content for social media and for other owned communication channels to ensure brand consistency
• Formulate content strategy and manager the brand’s website, social media and mobile app for platform growth & user engagement. Build enthusiasm and momentum for our marketing initiatives
• Maintain and build relationships with influencers, media partners and media vendors to keep abreast of market changes and trend
• Plan and implementation of SEO technical and on-page optimizations
• Coordinate with Business Units in setting sales and promotion focuses and activities
• Identify market trends and conduct market research to cope with market changes and challenges from competitors
• Contribute to overall marketing and branding KPI to drive brand awareness and preference
• Perform other ad hoc duties as required
• Candidate with more experience will be considered as Marketing Manager

Requirements:

• 7+ years of working experience in Marketing
• Degree holder or above in Marketing or related disciplines
• Integrated marketing including content, digital, CRM and so on
• Good communication & writing skills
• Proficient in MS Office Word, Excel, PowerPoint
• Immediate available is highly preferred