Search Engine Optimization Manager

**Job Responsibilities:**

- Responsible for developing and executing SEO optimization strategies for the company's website, improving its ranking and traffic on search engines.

- Analyze and research industry and competitor SEO strategies, and propose improvement plans.

- Track and analyze various SEO metrics, regularly provide SEO performance reports, and adjust optimization strategies based on the data.

- Improve the website's search engine performance through keyword research, on-page optimization, content optimization, and link building.

- Take charge of the technical optimization of the company's web pages, including structure, URL settings, meta tags, and content layout.

- Collaborate closely with the content, marketing, and product departments to ensure that SEO efforts are aligned with the overall marketing strategy.

- Explore and utilize the latest SEO tools and techniques, ensuring that SEO work stays at the forefront of the industry.

- Monitor and resolve any technical issues or changes in search engine algorithms that could affect SEO performance.

**Job Requirements:**

- Bachelor's degree or above, with a preference for majors in marketing, e-commerce, computer science, or related fields.

- At least 3 years of relevant SEO work experience, with proven successful SEO project cases.

- Familiar with search engine algorithms and their updates, with a deep understanding of on-page and off-page SEO techniques.

- Proficient in keyword research, content optimization, link building, and other SEO skills.

- Familiar with mainstream SEO tools such as Google Analytics, Search Console, Ahrefs, SEMrush, etc.

- Strong data analysis skills, with the ability to make optimization decisions based on data insights.

- Strong communication and collaboration skills, able to work effectively with teams and other departments.

- Passionate about SEO, with a commitment to staying up to date with the latest industry trends and developments.

- Good command of English, with a preference for candidates who can effectively analyze international SEO trends.