Digital Marketing Executive

We are seeking a dynamic and creative Marketing Executive to join our team. This role will involve developing and executing marketing strategies, managing online and offline advertising campaigns, and creating engaging marketing materials to promote our veterinary services.

Responsibilities:

• Create, edit, and manage high-quality content and engaging posts, respond to comments, and interact with followers to build a strong online community
• Manage and grow the company’s social media presence across platforms such as Facebook, Instagram, Google, LinkedIn, etc.
• Collaborate with the clinical team to develop content calendars and ensure timely delivery of content
• Update company website with the latest information
• Implement SEO best practices to improve website visibility and organic search rankings
• Plan and execute online and offline advertising campaigns, including print ads and events to promote services and engage with the community
• Analyze campaign performance and optimize strategies based on data-driven insights
• Collaborate with external agencies to design and implement specialized marketing initiatives as needed

Qualifications:

• Bachelor’s degree holder, preferably in digital marketing, advertising or related fields
• 2 years of experience in managing social media campaigns and excellent creative writing
• Strong understanding of the latest digital marketing trends would be an advantage
• Creative mindset with strong attention to detail and organizational skills
• Ability to work independently and collaboratively in a fast-paced environment
• Proficiency in marketing tools and software (e.g., Google Analytics, social media management tools, email marketing platforms)
• Experience with graphic design and video editing software is a plus (e.g., Adobe Creative Suite, Canva)
• Excellent spoken and written English and Chinese
• Recent graduates are welcome
• Immediate availability is preferred