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Manager, Communications and Public Relations (at the rank of Executive Officer)

The University of Hong Kong
Posted on 2024-12-31

Pok Fu Lam
0 year(s) work experience

Job Description

Manager, Communications and Public Relations (at the rank of Executive Officer) in the Faculty of Business and Economics(Ref.: 530736) (to commence as soon as possible, on a two-year fixed-term basis, with contract-end gratuity and University contribution to a retirement benefits scheme, totaling up to 10% of basic salary, with the possibility of renewal subject to satisfactory performance) 

Applicants should possess a good bachelor’s degree, with about 8 years of full-time work experience in communications, public relations, marketing, or a related field.  They should have an excellent command of written and spoken Chinese (including Putonghua) and English; outstanding organisational, communication, project management and problem-solving skills; a high level of computer literacy; and the ability to multitask under pressure, work well both independently and in a team, as well as work with people from a broad range of backgrounds internally and externally.  Experience in managing social media platforms would be an advantage.

The appointee will support the Faculty’s Communications and Public Relations Team in planning, developing and implementing corporate communications strategies for brand promotion.  Responsibilities of the appointee will include:

  • Developing and implementing strategic PR campaigns to promote the organisation's brand and mission;
  • Developing story angles and key messages, writing and editing press releases, articles, speeches, eDMs, presentations, booklets, videos, and blog posts;
  • Generating website content and multimedia posts, as well as other written materials for various social media platforms in order to engage target audiences, ensure clarity, consistency and accuracy;
  • Cultivating and maintaining relationships with media outlets, journalists, and influencers to secure positive coverage as well as to serve as the primary point of contact for media inquiries and interview requests;
  • Monitoring and analysing media coverage and PR metrics to track the effectiveness of PR initiatives;
  • Monitoring industry trends and competitor activities to identify opportunities for proactive PR efforts;
  • Planning and implementing a variety of corporate and PR events, including summits, ceremonies, seminars, workshops, press conferences, guest visits, partnership development events, and other activities;
  • Supporting event management, including organization, communication, logistics, on-site assistance, handling inquiries and other coordination work required by event teams; and
  • Undertaking any other duties assigned by the Faculty Office.

Shortlisted candidates will be invited to attend a written test and an interview.

A highly competitive salary commensurate with qualifications and experience will be offered, in addition to annual leave and medical benefits.

The University only accepts online application for the above post.  Applicants should apply online at the University’s careers site (https://jobs.hku.hk) and upload an up-to-date C.V.  Review of applications will commence as soon as possible and continue until January 6, 2025 (extended to January 20, 2025), or until the post is filled, whichever is earlier.

The University is an equal opportunities employer and is committed to equality, ethics, inclusivity, diversity and transparency


Job Function
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The University of Hong Kong